Category: Marketing Strategies

trust

The Experts Speak

Most business owners don’t really think about long marriage with customers. They are focused on income not equity. Income tends to be spent. Equity accumulates and converts to wealth. As the interactions between customers...

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Does Your Business Model Sucks?

Statistics have proved that 90 % of small businesses fail within the first year of start-up. One secret to maintaining a struggling business is to recognize when it needs a fundamental change. The biggest...

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Reputation Marketing- Why You?

If you are a marketer, an online reputation is crucially important as one of the main asset of your business. The trend has changed in the marketing world. It shifted literally from direct marketing...

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Brand Value vs Price Tag

Brand is an identity that differentiates you from your competitors. It can be name, logo, tag line or the value your customer perceive from your brand. It’s important to understand your brand value in...

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