I Feel Like Giving Up

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I feel like giving up. Not all day, of course. But there are moments in my life where I feel like giving up. I bet that you have those days, too. Especially, if you’re the type of the high-achieving and goal-oriented person. You’re probably used to running into obstacles-be it the challenges in your professional career, personal life or even related to the commitment of finish reading the book that you have bought a month ago. Most of the time, we deal with these obstacles by preserving-keeping Read more [...]

Viral Marketing-The Seed to Spread

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The internet has become the new way of life for many people to get the jobs, book airline tickets, do research for school projects, check out the weather condition and seek out potential love partners. Viral marketing typically starts out with the marketer creating an electronic content (such as a video or a mini-site) for the purpose of brand building. If the users pass on the content, it has the potential to reach large group of Internet users at exponential rate.Understanding user’s motivation Read more [...]

Who Moved My Cheese?

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In this story, the cheese is a metaphor that represents what you want in your life. It could be your dream job, an ideal relationship, wealth, health or spiritual. There are 4 characters-Sniff, Scurry, Hem and Haw. Many of you may have read about this story and some of you may not. If you’re one of the people who have not read it yet, I recommend getting this book from your local bookstore. A little background of the story: Sniff-who sniffs out change early Scurry- who scurries into action Hem- Read more [...]